Direct Mail

Mail that lands on the right doorsteps, and shows the calls.

We plan the list, design the piece and mail it for your electrical company, with a tracking number on every one so you see what it brought in.

Book a call

program included on Elite

Add-on

on Growth

Every piece

carries a tracking number

What we know

What we know about mail that pays

Mail still works for the trades when it goes to the right homes with a clear offer and a way to count the calls.

Your past customers are your best list

People who already hired you know your work. A reminder at the right time, about a service they’ll need again, often brings back work you’d otherwise lose to whoever they find first.

Neighbors notice your jobs

When your crew works on a street, the neighbors see it. Mailing every home on the routes around a recent job puts your number in their hands while the work is fresh in their mind.

Mail you can’t count is a guess

Without a way to tie calls back to the mailing, you can’t tell which drop worked or whether the list or the offer made the difference. A tracking number on every piece means the calls show up in your report, and the next drop is built on what the last one brought in.

It’s the right first move when

You have a list of past customers who haven’t heard from you in a while
You want work in specific neighborhoods
Your buyers check the mailbox more than their inbox

01We pick the homes
02You approve the piece, list and price
03It’s printed and mailed
04A homeowner calls the tracking number
05The call shows in your report

The work

How we do it

01
Pick the list
Your past customers, from Revenue Commander or an upload, and the neighborhoods you want work in. Mailing whole carrier routes reaches every home on the streets around your jobs.
02
Agree the offer
A reason to call now that fits the season and the work you want more of. A past customer and a new neighbor usually get different offers.
03
Design the piece
A postcard or mailer built around your offer and your real work, with a clear headline, photos of jobs you’ve done and the tracking number where it’s easy to see.
04
You approve it
Nothing mails until you approve the design, the list and the price. You see a proof of the piece, how many homes it goes to and what the print and postage will cost, and you can change any of it first.
05
Mail it
We print and mail through our direct-mail partner, on the schedule you approved. Timing matters: a drop that lands before your busy season gives people time to call before they’ve picked someone.
06
See the calls
Every piece carries a tracking number, so the calls show up in your report and you can tell which drop worked. That tells us which list and offer to use next time.

Timeline

Your first 30 days

Week 1
- Your customer list and the neighborhoods agreed
- The offer for the first drop agreed
Week 2
- The piece designed
- The list built
Weeks 3–4
- You approve the design, the list and the price
- The drop goes to print once you approve it
Day 30
- Calls to the tracking number show up in your report as pieces land
Every month after
- The next drop planned and sent for your approval
- Results from each drop in your monthly report
Then every month.

By plan

What each plan gets

GrowthAdd-on

Add a direct-mail program to your plan: the list, the design, the drops and a tracking number on every piece.

Elite

One direct-mail program included: the list, the design, the drops and a tracking number on every piece.

Compare the plans

Included

The list: your past customers and the carrier routes you choose
Design of each piece
Scheduling, printing and mailing through our direct-mail partner
A tracking number on every piece

Not included

Print and postage, quoted for each drop before you approve it
Any drop you haven’t approved
Program months you don’t use, which don’t roll over

What this would cost to hire out

Task	Our quantity	Freelancer	Agency
Monthly
Design of each piece	1 per drop	$300	$450
List: past customers and carrier routes	1 per drop	$200	$200
Scheduling, printing and mailing	1 per drop	$200	$200
Tracking number on every piece	1 number	$2.50	$2.50
Monthly totalone drop a month		$703	$853

Based on published 2025–26 freelancer and agency rates. Your plan includes all of this; see our pricing page for what we charge.

In your trade

What it looks like for you

Past service customers

A piece to past customers about panel checks, surge protection or a standby generator, timed before storm season.

Older neighborhoods

Every home on the routes in neighborhoods with older wiring and panels, where upgrades are most likely.

EV charger households

Mail to the streets around chargers you’ve installed, where more homeowners are buying electric cars.

Your part

Your past-customer list
Approval of each drop
Offers you can stand behind

Print and postage are quoted for each drop, and you approve the price first.

Questions

Do we pay for a drop we don’t approve?

No. Nothing mails or bills until you approve it.

What does each drop cost?

Print and postage are quoted for each drop before it goes out, and you approve the price first.

Who designs the mail?

We do, from your offer, your real work and your brand. You approve the design before anything is printed.

Can we mail our own customer list?

Yes. Your list stays yours, and we use it only for your mail.

How do we know it worked?

Every piece carries a tracking number, so the calls show up in your report.

Can you promise a response rate?

No one can. Postal and printer delays are also outside our control. What we control is the list, the offer, the design and the count.

Who are the homes we mail?

Your past customers and every home on the routes you choose, usually the neighborhoods around your recent jobs or where you want more work.

Do unused months roll over?

No. A program month that isn’t used doesn’t carry forward.

Which plans include it?

Elite includes one program. Growth can add one.

See what we’d do first

Book a call. We’ll look at your market and show you where this work would start for you.